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Could Bard One Day Replace the Google Search Box?

A new Google research paper called, Refreshing Large Language Models with Search Engine Augmentation shows how the accuracy of LLM chatbots like ChatGPT or Bard can be improved by injecting fresh...

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Is the helpful content system only a negative classification?

Google’s documentation on the helpful content system tells us the system uses a machine learning model to produce a signal that Google can use when ranking content.  Some sites can be classified as...

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Help Marie Haynes study the October 2023 core update

I’m looking for sites to analyze as I review the October 2023 core update. This update was devastating to many sites.  There is a form you can use below to submit your site. You can choose whether or...

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What we learned about SGE, Bard and Gemini from Google’s Q3 2023 Earnings call

Google’s latest earnings call gave us a little bit more of a glimpse of where Google is headed. Below I’ve included several quotes from the call. Here is a summary of the most important parts: The post...

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There’s a good chance we’ll see more Google updates in December

The post There’s a good chance we’ll see more Google updates in December appeared first on Marie Haynes.

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Assistant and Search. Did Google just quietly launch a new Search Ecosystem?

Google announced a number of significant changes to Assistant. The majority of coverage so far has been surrounding the many things that will be discontinued like sending an email with your voice for...

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Our industry is changing

This was initially written as my first episode of Marie's Thoughts. SGE is not going away. SGE in Assistant will one day be the way people get their information and communicate with their technology....

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Thoughts on why big brands dominate Google. And how this is soon likely to...

Two articles were published this week that spoke of the frustration most of us who have worked in SEO have felt over the dominance of large brands for many search results. I’d like to share why I think...

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The helpful content system has changed

Marie Haynes. March 27, 2024. The helpful content system has changed. As of March 2024, it is no longer its own separate system, but now, helpfulness is determined primarily on the page level by...

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Some thoughts on why Reddit is all over your search results

I thought I’d share some thoughts on why we may be seeing Reddit ranking for so many search queries. I think it's mostly related to the value that Reddit gives in training Gemini on how people talk....

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